Sprite Fiber+, a no-sugar drink with dietary fiber and the flavor and refreshment consumers expect from Sprite, was launched in China.With this in mind, we launched more than 600 products in 2018 including:
Offering more new drinks that provide benefits like nutrition and hydration - we’re looking for ways, whenever we can, to make many of our beverages better and more nutritious by providing vitamins, minerals and electrolytes, while also introducing more dairy, plant-based beverages and different sweetness level options to meet an increasing range of consumer choices. Today, about 44% of our sparkling soft drink brands come in convenient packages of 250 mL (8.5 oz.) or less. Making smaller, more convenient packages so controlling sugar intake is easier - smaller, more convenient packaging helps people control sugar intake more easily for themselves and their families. Gradually reducing sugar across our entire portfolio - we are taking action on sugar reduction even where it means changes to our most popular, time-tested products-putting our strength in innovation to work for our consumers’ evolving needs. Driven by our passion for consumers, we have been shifting our mindset and culture, as well as the way we measure our success, resulting in bold action to transform our portfolio. People’s tastes and preferences are changing, so we’re changing, too.
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